Reflo Golf Capsule: Reflo becomes an Official Licensee of The Open and reveals a limited-edition range inspired by Irish legend, created for golf’s greatest stage
Reflo Golf Capsule
The range is available exclusively at The Open Shop at Royal Portrush, TheOpen.com/shop and on https://reflo.com/collections/the-open-the-giants-capsule
The range features England Men’s Football Captain and Reflo Investor Harry Kane
Watch the campaign film here
The Open and sustainable performancewear brand Reflo have joined forces to launch an exclusive limited edition Reflo Golf Capsule collection ahead of The 153rd Open at Royal Portrush, celebrating the land, the legends, and the giants of golf who have walked before.
The Giant’s Capsule collection is inspired by the mythical Giant’s Causeway and the legend of Irish giant Finn McCool, blending ancient folklore with future-facing design. Just as The Open at Royal Portrush stands as a place where greatness is forged, this collection represents a tribute to ambition, performance, and the indelible legacy of The Open.
The campaign features Reflo ambassador, investor and England Men’s Football Captain Harry Kane, showcasing his support for performancewear that champions both athletic excellence and environmental responsibility. Crafted with Reflo’s signature recycled performance fabrics, the range includes a curated selection of bespoke Open branded polos, hoodies, midlayers and caps – each engineered for movement and designed to make a statement both on and off the course.
Supporting the release, Reflo Golf Capsule will unveil a series of original content pieces filmed on location across the Northern Irish coastline, capturing the wild beauty and legendary atmosphere that inspired the collection. From the sweeping cliffs of Portrush to the mystical basalt stones of the Causeway, this campaign will immerse fans in the story of the land and the giants, past and present, who shape the game.
Rory MacFadyen, Co-Founder, Reflo saidThe Open isn’t just a golf tournament. It’s where legends are made. With The Giants Capsule, we wanted to honour the mythical spirit of Finn McCool and the raw beauty of the Portrush coastline, while celebrating the modern giants of the game preparing to battle it out on the links. We’ve designed each piece to carry that story. Built with purpose, rooted in sustainability and ready to perform. We’re delighted to be working alongside The Open and look forward to activating the partnership throughout tournament week, bringing the collection to life where history, myth, and sport collide.”
Matt Tomlinson, Head of Retail, Merchandise & Licensing, The R&A said: “It is very exciting for us to welcome Reflo as an Official Licensee of The Open. Our shared commitment to sustainability when considering product ranges, coupled with a natural desire to tell stories though merchandise have helped us create an incredibly exciting, limited edition collection for our fans this summer. It has been great fun working with the team at Reflo and I am excited to see the reaction to the product over the coming weeks.”
As with all Reflo products, each item is made using recycled materials, with tree planting and water-saving initiatives integrated into every sale. The result is a golfwear range that champions performance and planet, designed to be worn far beyond the course.
With just 500 of each item being made, fans are being encouraged to move fast. The Open x Reflo Golf Capsule will be available exclusively at The Open’s Official Merchandise Shop at Royal Portrush and online at TheOpen.com/shop & reflo.com from 17th June 2025.
-------------------
By: MFM
Title: Reflo Golf Capsule Celebrates Giants of The Open 2025
Sourced From: www.mensfashionmagazine.com/reflo-golf-capsule/?utm_source=rss&utm_medium=rss&utm_campaign=reflo-golf-capsule
Published Date: Tue, 17 Jun 2025 13:20:41 +0000
No comments:
Post a Comment