MessyWeekend have partnered up with professional snowboarder and two-time British Winter Olympian Jamie Nicholls. The exciting collaboration sees Jamie work with MessyWeekend to design and develop his first personalised goggles fusing style and performance. With cutting-edge magnetic lens tech, UV protection, and anti-fog capabilities, these sleek goggles deliver clarity on the slopes. Designed with Jamie’s flair, they redefine adventure in the snow.
“The design was based off an old set of snowboard pants I used to wear back when I was competing towards my first Olympics. I guess, in a way they would be my lucky pants in the build up to the games. I love the camo design and always wanted to add this pattern to a goggle strap.
When MessyWeekend approached me to work together, I knew it would be a perfect time to implement this design and adding a Yorkshire rose to the strap as a memory of where I grew up. It feels great to work with a brand that wants to build something together, listen to the ideas that I have and share the same values when it comes to sustainability. I’m proud to collaborate with MessyWeekend and can’t wait to take things further in the future,” said Jamie Nicholls.
The production is limited to only 300 pieces and included in the package is a signature hardbox and pouch with collaboration artwork alongside an extra yellow overcast lens and stickers, to make sure you are fully set for the slopes.
“We’re thrilled and honoured to partner with Jamie on this collaboration. His passion for the sport and eye for details perfectly align with our commitment to crafting high-performance eyewear.
Together, we’re creating a limited pair of goggles based on Jamie’s heritage and professional experience resulting in a top-of-the-line product. The XE2 lens technology provides unparalleled clarity, enhancing every twist and turn, ” said Marc Østerskov, Founder & CEO of MessyWeekend.
ABOUT JAMIE
Jamie Nicholls is a professional snowboarder and 2 x Winter Olympian from Queensbury in Yorkshire. Jamie has travelled all around the world competing in some of the biggest snowboard events and slopestyle snowboard competitions, including X-Games, Tokyo Burton Rail days and the Sochi 2014 Winter Olympics, where he came 6th in the finals. Jamie started snowboarding at the age of 7 at Halifax Dry-Slope and has been riding ever since! Becoming a professional snowboarder at the age of 15, he has been lucky enough to travel the world creating some crazy snowboard films and competing for Team GB.
ABOUT MESSYWEEKEND
Since 2018 MESSYWEEKEND has been developing and selling high quality eyewear at a fair price point. They are more than just affordable eyewear, in an effort to reduce their impact on the environment they have also partnered with Danish organisations to help rid the oceans of plastic for every purchase. They do not do trends, they work only in culture.
The post JAMIE NICHOLLS X MESSYWEEKEND SIGNATURE SERIES first appeared on Mens Fashion Magazine.-------------------
By: MFM
Title: JAMIE NICHOLLS X MESSYWEEKEND SIGNATURE SERIES
Sourced From: www.mensfashionmagazine.com/jamie-nicholls-x-messyweekend-signature-series?utm_source=rss&utm_medium=rss&utm_campaign=jamie-nicholls-x-messyweekend-signature-series
Published Date: Thu, 09 Nov 2023 12:26:02 +0000
No comments:
Post a Comment